The Handit2 Network has expanded it's venue-based sampling services to Canada. Some quick facts about venue-based sampling in Canada:
- With 35.4 million citizens, the Canadian market is about 1/9th the size of the USA's 318.5 million. (Source)
- Two-thirds of all Canadians live within 60 miles (100 km) of the US border (Source)
- Canadian venue counts for some of our more popular sampling channels in the USA include the following:
- 25,000 hair salons
- 11,000 daycare centers and preschools
- 7,000 massage therapists
- 3,000 barber shops
- 3,000 health clubs
- 3,000 nail salons
- 2,500 rec centers
- 2,200 senior centers and senior living facilities
- 2,000 colleges
- 2,000 tanning salons
- 2,000 spas
- 1,800 dance studios
- 1,500 martial arts studios
- 1,000 summer camps
- Venue-based sampling in Canada is open to food, beverage, and beauty products. Note that drug sampling is not legal in Canada (Source)
For information about sampling your brand to a customized, targeted group of consumers in Canada, reply to this email or call me at 303-674-0651.
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